In this episode of The GROUPEX Podcast, Tony Zonato is joined by Giles Bryant, Group Exercise Manager for Les Mills Newzealand (Dunedin).

Together they explore the challenges and rewards of managing group exercise, from essential leadership skills to implementing programs that resonate with diverse demographics, particularly students.

Giles shares insights from relocating the Dunedin club and the benefits of focusing on student needs, while both he and Tony stress the importance of staying current with industry trends, such as immersive cycling and athletic workouts, to keep offerings fresh and engaging. 

They also touch on the joy and responsibility of recruiting, training, and developing new instructors, emphasizing mentorship and support in fostering career growth.

The conversation highlights the structured recruitment and training process that Les Mills New Zealand use for instructors, which includes module training, mentoring, and financial support options, making it more accessible for trainees.

Takeaways

• Group Exercise Managers need more education and support 

• Understanding the needs and challenges of different demographics is crucial for effective Group Exercise Management. 

• Innovative fitness experiences, such as immersive cycling and station-based athletic workouts, can attract and engage a younger demographic. 

• Relocating a fitness club can be a massive undertaking, but it can also lead to significant growth and success. 

• Staying current with trends and offering unique fitness experiences can set a gym apart and attract new members. Recruiting, training, and developing new instructors is a key role of a Group Exercise Manager. 

• Group Exercise Managers should be true to themselves during job interviews and provide direct and honest answers. 

• Mentoring and supporting new instructors is crucial for their growth and success.

• Finding new instructors can be challenging, and Group Exercise Managers  should consider using social media and reaching out to community groups.

• Adapting to industry trends and catering to different demographics is important for the success of a fitness club. A comprehensive training program that includes module training, mentoring, and ongoing support is crucial for the success of instructors. 

• Effective communication and transparency are key when implementing changes to class schedules and offerings. 

• Offering a payment plan for trainees provides funding for mentoring, making the training process more accessible. 

• Mentorship plays a vital role in fostering growth and ensuring the success of new instructors. 

• Sharing best practices and learning from each other can benefit the fitness industry as a whole.